August 2011
Beginner
547 pages
16h 12m
English
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20.1 SIGNIFICANCE OF BREAK-EVEN ANALYSIS
When a firm begins operations, it plans for sales that will yield desired profits. It may so happen that in course of the operations the sales volume contracts due to reduction in demand. Contrarily, a rise in demand for the product may demand an increase in sales. Similarly, the cost may rise due to rise in the prices of raw material. It may also decrease as a result of cost-controlling measures. A firm may have to reduce the price of the goods produced in the face of keen competition in the market. Whichever may be the case, it is very important for the management to know the relationship between cost, output, and profits so that it can consider pricing and cost structure changes for achieving greater ...
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