HOW TO GET THE MOST OUT OF THE REST OF THIS BOOK

‘In order to attain the impossible, one must attempt the absurd.’

Cervantes

In a moment you’ll be introduced to 26 different idea-generation tools for helping you to boost your business success.

How you choose to read the section is, of course, entirely up to you.

Here are a few suggestions:

  • You may prefer to focus on only ‘one’ specific tool at a time, using it to stimulate fresh ideas instantly.
  • You may prefer to thumb through the pages, and then pick a letter or theme which particularly intrigues or inspires you.
  • You may prefer to dip in and out (as you would with any reference book), depending on your mood, your need and the time you have available. For example, maybe the next time you’ve ...

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