How to Use This Book: Intro

In this section we answer the burning question: “So why DID they put that in a data analysis book?”
Who is this book for?
If you can answer “yes” to all of these:
Do you feel like there’s a world of insights buried in your data that you’d only be able to access if you had the right tools?
Do you want to learn, understand, and remember how to create brilliant graphics, test hypotheses, run a regression, or clean up messy data?
Do you prefer stimulating dinner party conversation to dry, dull, academic lectures?
this book is for you.
Who should probably back away from this book?
If you can answer “yes” to any of these:
Are you a seasoned, brilliant data analyst looking for a survey of bleeding edge data topics?
Have you never loaded and used Microsoft Excel or OpenOffice calc?
Are you afraid to try something different? Would you rather have a root canal than mix stripes with plaid? Do you believe that a technical book can’t be serious if it anthropomorphizes control groups and objective functions?
this book is not for you.

[Note from marketing: this book is for anyone with a credit card.]
We know what you’re thinking
“How can this be a serious data analysis book?”
“What’s with all the graphics?”
“Can I actually learn it this way?”
We know what your brain is thinking
Your brain ...
Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Read now
Unlock full access