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IBM Watson Projects
book

IBM Watson Projects

by James D. Miller
September 2018
Beginner to intermediate
340 pages
7h 29m
English
Packt Publishing
Content preview from IBM Watson Projects

Social media and IBM Watson Analytics

IBM Watson Analytics for Social Media is a fairly new offering in Watson Analytics and is designed to help you analyze content in social media posts, even those that are in Arabic, French, German, Italian, Portuguese, or Spanish.

As with all of Watson Analytics, Watson Analytics for Social Media aims to discover insights; this feature mines conversations in social media that are found to be related to your interest, with the intent of answering questions such as the following (listed in the product documentation):

  • What are customers hearing and saying about my brand?
  • What are the most talked about product qualities in my product grouping?
  • Are reactions respectable, good, or not so much?
  • What is the opposition ...
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Publisher Resources

ISBN: 9781789343717