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Innovation Book, The
book

Innovation Book, The

by Max Mckeown
August 2014
Intermediate to advanced content levelIntermediate to advanced
296 pages
5h 56m
English
FT Publishing International

Overview

The Innovation Book is your hands-on guide to turning new thinking into exciting opportunities. The quick-read format features an overview of each topic, what success looks like, the pitfalls to dodge and an action plan of what you can start doing - right now - to achieve success.

Includes:

  • Your Creative Self – how to become a more powerful innovator
  • Leading Innovators – how to inspire and motivate creative people
  • Creating Innovation – how to develop and test new concepts
  • Winning with Innovation – how to sell your new ideas
  • The Innovator’s Toolkit – 20+ tools to help you create, shape and share your ideas
  • The Innovator’s Case Notes – real-life examples of innovation in action; what would you have done?

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Time limit

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Publisher Resources

ISBN: 9781292011905