Skip to Content
Innovation Book, The
book

Innovation Book, The

by Max Mckeown
August 2014
Intermediate to advanced
296 pages
5h 56m
English
FT Publishing International
Content preview from Innovation Book, The

Part one

Your creative self

‘Creativity comes from looking for the unexpected and stepping outside of your own experience.’

Masaru Ibuka, Founder of Sony

To become a more effective innovator, start with yourself. Think about how you have already used new ideas to improve your life, or solve a problem. You were stuck. Then insight and finally breakthrough. You can use this experience to become even better at making new ideas successful.

Look at how practically creative people think and work. Learn more about how new ideas are generated, developed and popularised. Learn about the psychology of the innovator and the shape of innovation from start to finish and back to new beginnings.

Pay attention to the life stories of the ideas and innovations that ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Read now

Unlock full access

More than 5,000 organizations count on O’Reilly

AirBnbBlueOriginElectronic ArtsHomeDepotNasdaqRakutenTata Consultancy Services

QuotationMarkO’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.
Julian F.
Head of Cybersecurity
QuotationMarkI wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.
Addison B.
Field Engineer
QuotationMarkI’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.
Amir M.
Data Platform Tech Lead
QuotationMarkI'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
Mark W.
Embedded Software Engineer

You might also like

Intuition, Creativity, Innovation

Intuition, Creativity, Innovation

Henri Samier
Innovation Leadership

Innovation Leadership

David Gliddon, William Rothwell
The Creative Mindset

The Creative Mindset

Jeff DeGraff, Staney DeGraff

Publisher Resources

ISBN: 9781292011905