February 2018
Intermediate to advanced
378 pages
10h 14m
English
Lift is confidence normalized by the support of the item of interest, shown as follows:
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Lift takes into consideration the support of both sets {![]()
} and {
}. The lift > 1 shows that items are associated positively, meaning that items after the arrow are likely to be bought if items before the arrow are present. The lift < ...
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