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1 An Introduction to Managerial Economics: Nature and Scope
What Is Managerial Economics?
Differences Between Microeconomics and Macroeconomics, and Their Relation to Managerial Economics
Need to Study Managerial Economics
Applications of Managerial Economics
Managerial Economics and Business Economics: Ambiguity in the Use of the Two Terms
2 Objectives of a Business Firm, Decision Rules and the Process of Optimization
Objectives of a Business Firm
Profit Maximization: An Algebraic Explanation
Other Economic Objectives of a Firm
Profit: A Control Mechanism
Process of Optimization ...