November 2020
Beginner to intermediate
440 pages
10h 41m
English
Content preview from Mapping Experiences, 2nd Edition
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References
12totu. “SteveJobs CustomerExperience” (Oct 2015) https://www.youtube.com/watch?v=r2O5qKZlI50
Abilla, Pete. “Lean Service: Customer Value and Don’t Waste the Customer’s Time,” Schmula.com (Jun 2010) http://www.shmula.com/lean-consumption-dont-waste-the-customers-time/2760
Anthony, Scott, Mark Johnson, Joseph Sinfield, and Elizabeth Altman. The Innovator’s Guide to Growth (Harvard Business Press, 2008)
Banfield, Richard, C. Todd Lombardo, and Trace Wax. Design Sprint: A Practical Guidebook for Building Great Digital Products (O’Reilly, 2015)
Berkun, Scott. The Myths of Innovation (O’Reilly, 2007)
Bernardo, Diego. “Agitation and Elation [in the User Experience]” (Jan 2013) https://diegobernardo.com/2013/01/05/agitation-elation-in-the-user-experience
Berners-Lee, Tim, James Hendler, and Ora Lassila. “The Semantic Web,” Scientific American (May 2001) https://www.scientificamerican.com/article/the-semantic-web
Bettencourt, Lance, and Anthony W. Ulwick. “The Customer-Centered Innovation Map,” Harvard Business Review (May 2008) https://hbr.org/2008/05/the-customer-centered-innovation-map
Beyer, Hugh, and Karen Holtzblatt. Contextual Design (Morgan Kaufmann, 1997)
Bitner, Mary Jo, Amy L. Ostrom, and Felicia N. Morgan. “Service Blueprinting: A Practical Technique for Service Innovation,” Working Paper, Center for Leadership Services, Arizona State University (2007) https://er.educause.edu/-/media/files/article-downloads/erm1266.pdf
Bodine, Kerry. “How to Map Your Customer ...
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.Julian F.
I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.