Chapter 1. Master Data and Master Data Management

1.1. Driving the Need for Master Data

Our world is increasingly becoming more connected in many different ways, and as the degree of separation shrinks, the amount of information we have at our fingertips seems to have exploded. Agile organizations that can adapt to the flood of largely redundant, yet sometimes conflicting pieces of data find that a combination of information sharing and operational collaboration is a differentiating factor for organizational success. In particular, as the speed and efficiency of the underlying infrastructure improves, so does the organization's ability to control and take advantage of information assets through information sharing and collaboration. In turn, as ...

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