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Knowing Your Audience

The sharp-eyed reader may have noticed an occasional reference to the viewer or the audience. If he is especially discerning, he may have reached the conclusion that I regard the viewer as something more than a passive observer. He would be quite correct.

We have often heard or read some artist proclaiming proudly, if somewhat arrogantly, “I create only for myself.” Overlooking its possible sour grapes aspect, this statement usually emanates from an artist who has not, at least not yet, caught the public fancy.

I am acquainted with no honest artist who does not want an audience, who doesn’t pray for an audience, and who isn’t bitterly unhappy if he can’t attract one. Whether one is preaching, teaching, “illuminating,” ...

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