Chapter 2. You Have a Way with Words
Type Effects
As a designer, it is important to stay on top of emerging trends in the world. One of the trends that is always rapidly changing is type. Look at the world around you and see how much type you are bombarded with—a sea of information all packaged and presented in an infinite number of ways. Take notice of common trends in magazines, on TV, and in movies. In this chapter, we’ll cover a few fun exercises with text to, once again, get you thinking about type as a design element.
Movable Type
In case you didn’t know, movable type was how typesetting was done way back in the beginning. Small blocks with letters extruding from them would be arranged, ink applied, and then a press would apply the text ...
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