November 2013
Intermediate to advanced
300 pages
12h 10m
English
Content preview from Platform Ecosystems
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Chapter 12
Every Product Is a Platform Waiting to Happen
Abstract
This chapter describes how managers in non-technology industries can actively apply this book’s core ideas to their business. We first summarize the broader implications of this book’s three key ideas for nurturing business ecosystems, emphasizing how they offer a biologically-inspired way of thinking of the design of economic entities. The emphasis in this chapter is on how managers in traditional, non-technology industries can use ideas in this book to spot opportunities to reconceive their bread-and-butter businesses as platform businesses.
Keywords
business ecosystems; platform models; transformation; biologically inspired design
You can’t connect the dots looking forward; ...
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