Practical Business Analytics Using R and Python: Solve Business Problems Using a Data-driven Approach

© Umesh R. Hodeghatta, Ph.D and Umesha Nayak 2023

U. R. Hodeghatta, U. NayakPractical Business Analytics Using R and Pythonhttps://doi.org/10.1007/978-1-4842-8754-5_7

7. Simple Linear Regression

Umesh R. Hodeghatta¹   and Umesha Nayak²

(1)

South Portland, ME, USA

(2)

Bangalore, Karnataka, India

 

7.1 Introduction

Imagine you are a business investor and want to invest in startup ventures that are likely to be highly profitable. What are all the factors you evaluate in the companies you want to invest in? Maybe it’s the innovativeness of the products of the startups, or maybe it’s the past success records of the promoters. In this case, we say the profitability of the venture is dependent on or associated with the innovativeness of the products and past ...