1 The Global Context

The International Perspective

International news flow and cultural problems are significant in global journalism, perhaps too significant. In his look at television coverage of natural disasters, Adams (1986: 122) found that it wasn’t so much the magnitude of the disaster that accounted for the amount of coverage but deaths. For example he found that the death of one Western European equalled three Eastern Europeans equalled 9 Latin Americans equalled 11 Middle Easterners equalled 12 Asians. This may seem too simple; but there is evidence for this kind of news value judgement operating when deciding the importance of foreign news. Cassara (1998) suggests that factors of political power and conflict dominate news choices ...

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