R

  • Radio Shack, 397, 413

  • Rainforest Alliance, 419–420

  • Rajagopalan, Mahesh, 75n15

  • Ralph Lauren, 559

  • Ramachandram, Shallni, 119n, 344n

  • Ramada Limited, 209

  • Ramstad, Evan, 409n8

  • Rana, Preetika, 544n1, 562n39

  • Rand, Sandra, 26n32

  • Rand, Sandy, 501n34

  • Randazzo, Sara, 274n26

  • Range Rover, 205

  • Rao, Leena, 555n29

  • Rasledvich, Mindy, 142n

  • Rasmussen, Mikkel B., 99n1

  • Raulhala, Emily, 544n1

  • Ravelry.com, 23

  • RCA televisions, 545

  • Reagan, Steven J., 211n31

  • Real Simple (magazine), 443

  • Recode, 364n

  • Red Bull, 139, 476, 477–478, 525, 534

  • Red Bull Signature Series (television), 478

  • Red Kap, 143, 535

  • Red Robin, 195

  • Red Roof Inn, 24

  • Redbox, 26, 507, 519, 524

  • Reddit, 23, 498

  • Reebok, 330, 439, 563

  • Reese’s Peanut Butter Cups, 410–411

  • Reeves, Rosser, 207

  • Refinery29 (blog), ...

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