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Producing for TV and Video by Cathrine Kellison

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Let us never negotiate out of fear. But let us never fear to negotiate.

—John F. Kennedy

images Legalities and Rights:Welcome to Reality

This Chapter’s Talking Points

I. Own It
II. If You Don’t Own It, Get Permission to Use It
III. Protect It
IV. Double-Check It
V. Summary
VI. Chapter Review Questions

I. Own It

It’s the producer’s responsibility to legally protect the production. This involves a commonsense understanding of entertainment law, and an awareness of the contracts, agreements, and rules that are integral in each stage of producing your project. A deal may start with a hearty handshake and a verbal promise, but ultimately ...

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