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Protecting Your Company's Intellectual Property
book

Protecting Your Company's Intellectual Property

by Deborah E. Bouchoux
February 2006
Intermediate to advanced content levelIntermediate to advanced
272 pages
7h 7m
English
AMACOM
Content preview from Protecting Your Company's Intellectual Property

Index

abandonment, of trademarks, 29, 57-58, 59

acquired distinctiveness (secondary meaning), 23, 25, 26, 43

administrative departments, intellectual property of, 8-9

advertising

false, 212-213, 216

puffery, 212-213

spamming and, 151

trademarks of others in, 213

truth in, 140

Aetna Insurance Company, 227

Affidavit of Incontestability, 57

Affidavit of Use, 56, 61-62

agreements, written, see contracts; written agreements

Allen, Woody, 215

alphanumeric marks, trademarks on, 20

Amazon.com, 159, 189

American Association of University Professors, 140

American Bar Association, 215

American Intellectual Property Association, 163

American Inventors Protection Act of 1999, 160

American Library Association, 136

American Red Cross, 24

American Society of ...

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Publisher Resources

ISBN: 9780814426111