R Machine Learning By Example

Challenges with social network data mining

Before we close the chapter, let us look at the different challenges posed by social networks to the process of data mining. The following points present a few arguments, questions, and challenges:

• No doubt the data generated by social networks classifies as big data in every aspect. It has all the volume, velocity, and variety in it to overwhelm any system. Yet, interestingly, the challenge with such a huge source of data is the availability of enough granular data. If we zoom into our data sets and try to use data on a per user basis, we find that there isn't enough data to do some of the most common tasks, such as making recommendations!
• Social networks such as Twitter handle millions of users creating ...