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Semiotics and Title Sequences by Michael Betancourt

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Contents

  1. Cover
  2. Title
  3. Copyright
  4. Dedication
  5. Contents
  6. List of Figures
  7. Acknowledgments
  8. 1
    1. Theory and Design
    2. Semiotics and Visual Form
    3. Traditional Conceptions of Title Sequences
    4. The Image–Animation Problem
  9. 2
    1. The Figure–Ground Mode
    2. Title Montages
    3. Television Opener Montages
  10. 3
    1. The Calligram Mode
    2. The “Cut Scene” Montage
    3. Documentary Realism
  11. 4
    1. The Rebus Mode
    2. Text as Graphic Transition
    3. Text as Image
  12. 5
    1. Subtitles and Calligrams
    2. Diegetic and Non-Diegetic Typography
    3. Diegetic Subtitles
  13. 6
    1. The Importance of Theory
    2. The Irrelevance of Productive Technologies
    3. The Constraints of Narrative Function
  14. Index

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