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Service Fanatics: How to Build Superior Patient Experience the Cleveland Clinic Way
book

Service Fanatics: How to Build Superior Patient Experience the Cleveland Clinic Way

by James Merlino
October 2014
Intermediate to advanced
288 pages
7h 44m
English
McGraw-Hill
Content preview from Service Fanatics: How to Build Superior Patient Experience the Cleveland Clinic Way

Chapter 6

Cultural Alignment: The Cleveland Clinic Experience

Since the introduction of the Patients First motto, there had been discussions about how to instill that purpose more strongly into the culture of the organization. Creating the motto, making patient experience a strategic priority, revamping the mission, vision, and values, and appointing a chief experience officer proved not to be enough. And while we could point to a number of success stories in improving the patient experience in the units and in addressing physician communication, caregivers were not aligned and did not live the patient experience. It became increasing clear that we needed to do something so that everyone would comprehend the importance of the patient experience. ...

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Publisher Resources

ISBN: 9780071833257