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The BS Dictionary
book

The BS Dictionary

by Bob Wiltfong, Tim Ito
April 2020
Intermediate to advanced content levelIntermediate to advanced
340 pages
8h 38m
English
Association for Talent Development
Content preview from The BS Dictionary

INTRODUCTION

 

The idea for this book started one day at my home, when the woman who I thought was my wife turned into someone I did not recognize. Jill is a very smart and accomplished businesswoman. On this fateful day, she was about to jump on a conference call with colleagues. I had just finished talking to her about something (I forget what), and we’d had crystal-clear communication, both sides understanding every word, every idea. This is a woman I’ve known for more than 25 years. We “get” each other. We’re simpatico.

Then the business call started.

Jill began using words that I had never heard come out of her mouth before. Things like straw man, table stakes, and SEO. To make matters worse, she was using the words with confidence, and ...

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Publisher Resources

ISBN: 9781950496174