5

Think in Waves

You can’t do it all at once—that much is obvious. But a trap that many talented professionals fall into is they pick one activity or type of activity that they’re good at, and they simply keep doing it forever. It feels productive, and to a certain extent, it is.

But eventually, they get frustrated: Why isn’t their career moving faster? Why do they feel like they’ve hit a plateau? Often, it’s because they’ve overplayed their strength and ignored areas where they’re weak, or they feel uninterested, or in which they’re afraid to take a chance.

For instance, it’s easy for a writer to just crank out book after book. He knows the process of researching and putting thoughts to paper, so he does more of it, assuming that’s the winning ...

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