15Executive Coaching
It is not what the coach knows; it is what his players have learned.
—Anonymous
My first direct experience with executive coaching was when the CEO of Sanku, Felix Brooks‐church, asked whether the board would be agreeable to him hiring a coach. Since Felix had reported to me for half a dozen years before his promotion to CEO of the nonprofit I'd cofounded with Stephanie Cornell, I initially wondered why he wanted to hire an executive coach when he had me to ask for advice.
I posed the question to Eddie Poplawski, a former CEO and now a successful executive coach. Eddie explained to me why a coach is different from a mentor. A mentor is someone who can offer guidance from their own life experiences to help others address similar challenges. A mentor is often a role model, possessing characteristics that the mentee admires and hopes to emulate, who can help them find the answer to a question. A coach's job, on the other hand, is not to solve problems, but to build capability. A coach helps you figure out who you want to be, where you want to go, and how you would like to get there. “Coaches don't drive the car,” as Eddie explained. “They sit beside you in the front seat as you choose the roads you want to travel.”
What Is a Coach?
In her 1885 novel, Mrs. Dymond, Anne Isabella Thackeray Richie popularized the phrase: If you give a man a fish, you feed him for a day. Teach him to fish, and you feed him for a lifetime. Coaches teach you to fish. Their mission ...
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