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The Modern Trusted Advisor
book

The Modern Trusted Advisor

by Nancy MacKay, Alan Weiss
October 2021
Intermediate to advanced
146 pages
2h 59m
English
Business Expert Press
Content preview from The Modern Trusted Advisor

CHAPTER 8

Passion Mastery

Use your passion, strengths, purpose, and “your why” to make the biggest impact every single day.

The Extraordinary

Our formula for passion mastery is that passion + competence + need = extraordinary results. We need all three.

Think about the lack of any one:

Competency and passion but no market need: No one hears your message.

Competency and market need but no passion: A 9‑to‑5 job.

Passion and market need but no competency: You lose to the competition.

As we have mentioned, emotion urges people to act and creates a sense of immediacy. Your passion is contagious. Not nearly enough people are bold or passionate enough to say, “I can help you,” “We can start immediately,” or even, “Let me put a proposal in front of you.” ...

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Publisher Resources

ISBN: 9781637421383