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The New Community Rules
book

The New Community Rules

by Tamar Weinberg
July 2009
Beginner
366 pages
11h 57m
English
O'Reilly Media, Inc.
Content preview from The New Community Rules

Foreword

Dave McClure

Startup Investor and Tech Blogger, 500 Hats LLC

Your lights are on, but you’re not home Your mind is not your own Your heart sweats, your body shakes Another kiss is what it takes You can’t sleep, you can’t eat There’s no doubt, you’re in deep Your throat is tight, you can’t breathe Another kiss is all you need Whoa, you like to think that you’re immune to the stuff (oh yeah) It’s closer to the truth to say you can’t get enough You know you’re gonna have to face it You’re Addicted to Love

Robert Palmer, “Addicted to Love” (1985)

Hello…my name is Dave, and I’m a Facebook-aholic (“hi Dave, keep coming back!”). The rest of you may not be addicted to social media the same way I am, but I guarantee you it’s only a matter of time. Now that Oprah and CNN have become run-of-the-mill street-corner pushers for social media crackpipes like Facebook and Twitter, you can bet the rest of the consumer mainstream ain’t far behind. Mark my words, folks: we’re all being seduced by a dangerous and sexy online mistress named Social. If you haven’t fallen for her yet, you will.

If you have ever read a blog, visited a MySpace page, watched a YouTube video, checked out a photo on Flickr, or clicked on a link in Twitter, then five hours later, looked up to check the clock and realized it was 4:00 AM, you know what I mean. Admit it, you’ve been there: heaven help me, the baby is screaming and needs a diaper change, but gimme a sec, I just need to click on one…more…link…aaah. Now doesn’t ...

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Publisher Resources

ISBN: 9780596804237Errata Page