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Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues
book

Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues

by Jake Breeden
March 2013
Intermediate to advanced content levelIntermediate to advanced
224 pages
5h 28m
English
Jossey-Bass
Content preview from Tipping Sacred Cows: Kick the Bad Work Habits that Masquerade as Virtues

Chapter 5

Process Outcome Excellence

Ella ran a team responsible for marketing a drug for a large pharmaceutical company. Ella held herself and her team to the same high standards. She choreographed product launch events with the same relentless attention to detail that had driven her academic success. After earning a PhD in biology from Stanford and an MBA at Harvard, Ella had a long track record of striving for high standards. So Ella was shocked when her boss took her aside to tell her she was in danger of receiving a poor annual review. For the first few seconds of the conversation, all she could hear was the sound of her own heartbeat thumping in her chest. She replayed all of the sacrifices she had made for her job, and she was outraged. ...

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Publisher Resources

ISBN: 9781118431924Purchase book