Note: Page numbers followed by “f” and “t” indicate figures and tables respectively.
Bespoke course development, 101
flexible courses, new markets through, 100–101
new customers, developing markets and building relationships, 99–100
revenue generation options, 94–97
charges for certification, 94
engaging benefits with students, 96–97
fee-paying courses, converting MOOC students to, 95–96
offering accreditation, 94
proctored examinations and summative assessment, 95
Business intelligence tool, 118
Cautious experimenters, 69
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