Walk Like a Giant, Sell Like a Madman

8.11. Your Chapter 8 Checklist

• The goal of the Hour of Power is to increase referrals.

• No selling! Make personal connections during your Hour of Power.

• No interruptions! You have an average of only 36 seconds per call.

• Tally the number of calls you make each day, week, and month, and work toward the goal of placing 100 calls per day.

• Even the best strategies fail unless they are put into practice. Just do it!

• Instead of giving yourself more time to perform undesirable tasks, give yourself less time. Force yourself into the zone.

• Extend your Hour of Power to other undesirable tasks, such as writing blog posts, contacting reporters, or going door to door to introduce yourself to prospective new clients.

• Focus your Hour of Power on dollar-productive activities.