October 2023
Intermediate to advanced
322 pages
9h 1m
English
Content preview from Writing for Interactive Media, 4th Edition
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7 Social Media Writing—Twitter, Facebook, Instagram, TikTok
Chapter Overview
This chapter discusses social media writing, including:
- Commercial Social Media Defined
- Social Media Writer/Producer Skills
- How to Get the Required Skills
- Best Practices by Social Media Platform
- Social Media Style Guide
- Coping with Constant Change in Social Media
As you read the descriptions in this chapter, look for examples on your laptop or phone to see the concepts in action.
Commercial Social Media Defined
Social media usage is huge with monthly active users measured in the billions for the most popular application, such as Facebook, Instagram, and TikTok. The user base is not only immense but it is engaged, which is after all ...
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