May 2011
Intermediate to advanced
472 pages
13h 36m
German
Overview
Das Open Source-Shopsystem Magento beeindruckt durch seine Funktionsvielfalt und Flexibilität und lässt sogar für den Enterprise-Einsatz kaum Wünsche offen. Dieses Buch bietet Webshop-Betreibern einen praktischen Einstieg in die Installation und Einrichtung dieses E-Commerce-Systems, mit dem Sie Ihren Shop schnell ans Laufen bekommen. Sie erfahren alles über den Aufbau und die Pflege des Produktkatalogs, das Kundenmanagement, das Anpassen von Steuersätzen, über Template-Design, Versandmodelle, Multishops und Mehrsprachigkeit.
Die zweite Auflage des Buches berücksichtigt Magento 1.5 und behandelt nun auch Themen wie Mobile Commerce sowie das Zusammenspiel des Shopsystems mit Twitter und Facebook.
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