Chapter 7
Data Collection: Survey and Observation
Learning Objectives
Upon completion of this chapter, you will be able to:
- Learn about survey method of data collection and classification of survey methods
- Understand the comparative evaluation of different survey methods
- Learn about advantages and disadvantages of different survey techniques
- Understand different observation techniques and classification of observation methods
- Learn about advantages and disadvantages of observation
RESEARCH IN ACTION: FORCE MOTORS LTD (BAJAJ TEMPO LTD)
Incorporated in 1958, Force Motors started production of the Hanseat three-wheelers in collaboration with Vidal & Sohn Tempo-Werke, Germany. Force Motors Ltd, owned by the Firodia Group, is a vertically integrated ...
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