March 2024
Intermediate to advanced
206 pages
7h 42m
English
Content preview from Convergent Journalism: An Introduction, 4th Edition
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Chapter 10 Social Media
Introduction
Social media can amplify the impact of your role as a journalist by providing tools to reach larger audiences, enable new forms of storytelling and generate new story ideas. These tools allow journalists to cultivate stronger relationships with their audiences (Lewis, Holton, & Coddington, 2014), strengthen their professional identity (Molyneux, 2019) and advocate for improved working conditions (Cohen & de Peuter, 2020).
Through social media, you have access to official sources and the ability to interact with many community members at any point in time. Your audience also has increased access to consume news and information 24 hours a day, 7 days a week, ...
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