December 2014
Intermediate to advanced
364 pages
12h 9m
English
Content preview from Data Scientists at Work
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O’Reilly covers everything we've got, with content to help us build a world-class technology community, upgrade the capabilities and competencies of our teams, and improve overall team performance as well as their engagement.I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.
CHAPTER 8
Claudia Perlich
Dstillery
Claudia Perlich is the Chief Scientist at Dstillery (formerly Media6Degrees) and teaches data mining for business intelligence in the MBA program of the Stern School of Business, New York University. In the top 50 of Forbes’ Top 100 Most Promising Companies in America, Dstillery is an advertising technology company that uses scientific methods to capture the full customer journey by collecting massive quantities of data from both the digital and the physical worlds to identify patterns that are unique to the brand and indicate consumer intent. Their models predict outcomes prescribed by the marketer—right person, right time, right platform, right channel. The scope of these models, the data necessary to build ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.