Without you, there’s no change
—“Without You” by Mötley Crüe
Gaining the maximum amount of value from your data requires constant interaction between the data teams described in this book and your organization’s business side. A data product in and of itself doesn’t create value. A data scientist can analyze data all year, but it won’t make an impact until some business value is realized.
How does a business actually benefit from big data? It all starts with changing a can’t to a can. Each of the data teams supports the creation of the value chain in their own way. For the business, ...
