Skip to Main Content
Designing Connected Products
book

Designing Connected Products

by Martin Charlier, Alfred Lui, Claire Rowland, Elizabeth Goodman, Ann Light
May 2015
Intermediate to advanced content levelIntermediate to advanced
724 pages
19h 20m
English
O'Reilly Media, Inc.
Content preview from Designing Connected Products

Chapter 4. Product/Service Definition and Strategy

BY CLAIRE ROWLAND

We all aspire to create the killer product or service that people want to buy and love using. The key to this is ensuring that the product solves an actual problem that people have, in a way that appeals to them. At a pinch, it might provide them with something new and wonderful that they never knew they needed. It sounds simple and obvious, but it can be remarkably difficult to get this right. Right now, the IoT market is skewed toward innovators and early adopters. There’s huge potential to create great new products for consumers, but they may have to contend with new types of complexity.

This chapter introduces:

This chapter addresses the following issues:

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Product Roadmaps Relaunched

Product Roadmaps Relaunched

C. Todd Lombardo, Bruce McCarthy, Evan Ryan, Michael Connors
Designing with Data

Designing with Data

Rochelle King, Elizabeth F Churchill, Caitlin Tan
Design It!

Design It!

Michael Keeling

Publisher Resources

ISBN: 9781449372682Errata Page