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Designpedia
book

Designpedia

by Rafael Zaragozá, Juan Gasca
October 2014
Intermediate to advanced
244 pages
4h 59m
Spanish
Editorial Almuzara
Content preview from Designpedia

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¿Qué es?

El Desafío de diseño o Design Challenge comprende cuestiones cortas y concisas que una vez lanzadas provocan la generación de ideas (brainstorms) surgidas del POV o de los principios establecidos de diseño.

¿Cómo se hace?

Tras fijar el POV o los principios de diseño (Brief), se trata de configurar preguntas que ayuden a hacer estallar la creatividad de generación de soluciones.

Por lo general, usamos la pregunta HMW (How migth we) para hacer el problema nuestro y retarnos a solucionarlo. La pregunta HMW no debe ser ni muy estrecha (solución evidente) ni demasiado amplia (pérdida del foco).

Por ejemplo, entre una HMW demasiado estrecha, ...

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Publisher Resources

ISBN: 9788483569559