book

Drive Growth Through Sustainable Business Practices (Collection)

by Kevin Wilhelm, Peter A. Soyka, Eric Olson

December 2013

Intermediate to advanced

993 pages

25h 43m

English

Pearson

Read now

Unlock full access

Major Themes and Messages in This BookA Few Disclosures and CaveatsEndnotes
What Is Sustainability, and Why Is It Important to Business?Why Sustainability Is and Will Remain Important to U.S. CorporationsWhere We’ve Been and What We’ve LearnedWhat ESG/Sustainability Investing Is and Why You May Never Have Heard of ItMajor Factors, Actors, and TrendsES&G Concerns as Key Requirements and Determinants of Long-Term Business SuccessImplications for Sustainability Professionals and Others Working on Corporate Sustainability IssuesEndnotes
Environmental, Health and Safety, and Social Equity Laws and RegulationsAn Abridged HistoryCorporate ES&G ObligationsLegal LiabilityStakeholder Expectations and Nonlegal RequirementsCosts and Cost StructureRevenue ImpactsOrganizational Strength and CapabilityBusiness and Financial RisksEndnotes
The Social License to OperateMajor Company StakeholdersTypical Stakeholder Involvement in and Influence on Corporate BehaviorEndnotes
Relationships Among and Between EHS, Social, and Governance IssuesEffective ES&G Management Structures and PracticesIntegrating Sustainability into the Company’s “Organizational DNA”Endnotes
Market Theory and Underlying AssumptionsWho Investors Are and What They Care AboutSize and Composition of U.S. Capital MarketsDisclosureInstitutional Investors and Fiduciary DutyTraditional and Emerging Security Evaluation MethodsSocially Responsible Investing (SRI) and ES&G InvestingES&G Evaluation and Investing MethodsBarriers to ES&G InvestingInternational Situation and TrendsAnalysts, Rating Agencies, Data Providers, and Other IntermediariesTrends and Potential Game-ChangersSummary and ImplicationsEndnotes
Insights from the LiteratureSurveys of Corporate and Investor Attitudes and BeliefsSummary and ImplicationsEndnotes
Why Performance Measurement and Reporting Are CrucialES&G Data, Information, Knowledge, and InsightMajor ES&G Data Types and SourcesCreating Knowledge and Insight from Corporate and Industry ES&G InformationKey Needs and GapsSustainability Reporting: Extent of UseEvaluation of Current ES&G Reporting Practices, Limitations, and TrendsES&G Research and Analysis FirmsPotential ImprovementsEndnotes
Creating Sustainable Value for the EnterpriseImplications for Sustainability ProfessionalsWhat It TakesClosing ThoughtsEndnotes
Tips for Reading This Book
Market ForcesPublic Policy and RegulationThe Top Line and Competitive AdvantageThe Interface ExampleProtecting Your Brand ExerciseLessons Learned
Why Are We Doing This?Defining Sustainability for Your CompanyWhat Does This Mean to Your Employees?Lessons Learned
Why You Need Stakeholder EngagementMateriality and the Process for Determining ItBest Practices and Common Delivery MechanismsCommunicating It Back to StakeholdersThe Goal of the 5 TouchesLessons Learned
Measure What MattersBe InclusiveUsing the Gap and SWOT AnalysesBaselining Supports Other Business DecisionsManaging Your Sustainability DataLessons Learned
The North StarIntegrate Your GoalsGoals Need to Be Corporate, Departmental, and IndividualSet the Right GoalsAlign KPIs and Sustainability Goals with Corporate GoalsAssign Responsibility and AccountabilityLessons Learned
People Need to See, Hear, and Feel Leadership SupportBudgetDedicate Time and ResourcesProve It Out. Small Wins Build MomentumLessons Learned
Change Is Tough and Nobody Likes to ChangeThe Hagen-Wilhelm Change MatrixUnderstand Your CompanyUnderstanding Your PeopleBreaking Down Silos and Coordinating across DepartmentsDon’t Rest on Your LaurelsEngaging the SkepticsLessons Learned
Introduction to Employee EngagementSustainability and Employee EngagementTrain and Make Sustainability Part of the JobMake It PersonalRecognize Different Learning StylesEmpowered EmployeesIntrapreneurshipLessons Learned
Prioritize Your ActionsIncorporate into Decision MakingIncorporate into SystemsInvestment and Procurement PoliciesAlign Philanthropy and Community with SustainabilityOperationalizing Your Green TeamLessons Learned
Job Descriptions and OnboardingEvaluations and Aligning BenefitsRewards, Recognition, and CompensationGamificationLessons Learned
Continuous Communication Reinforces Your MessageShare Both the Good and the BadAlign Your Communications EffortsUse Social Media InternallyExternal ReportingTransparency Builds TrustLessons Learned
Chapter 1Chapter 2Chapter 3Chapter 4Chapter 5Chapter 6Chapter 7Chapter 8Chapter 9Chapter 10Chapter 11
1.1. Environmental Stewardship Presents New Growth Opportunity1.2. Leaders Are Already Taking Action1.3. Driving Forces Are Aligned Like Never Before1.4. Develop Green Strategy with Rigor
2.1. The Role and Scope of Green Strategy Is Broad2.2. Foster a Common Culture of Awareness and Action2.3. Complement and Strengthen Traditional Business Strategy
3.1. Drive Operational Decisions and Initiatives That Improve the Environment3.2. Support Actions with Attractive Value Propositions3.3. Steps to Develop a Green Strategy
4.1. Use Leading Practices for Making Strategic Visions Actionable4.2. Formulate Green Strategic Vision and Imperatives4.3. Determine Enabling Green Business Capabilities4.4. Establish Future-State Organization, Process, and Technology Needs4.5. Describe Current State and Assess Gaps with Future State4.6. Define and Prioritize Transformation Initiatives4.7. Establish Transformation Roadmap and Future-State Blueprint4.8. Manage Transformation, Measure Performance, and Sustain Improvements4.9. Refresh at Regular Intervals4.10. Ten Critical Success Factors for Transformation
5.1. Transformation Methods Facilitate Implementing Initiatives5.2. Step 1 Defines Key Performance Indicators5.3. Step 2 Establishes a Measurement System5.4. Step 3 Deploys a Management Dashboard System5.5. Step 4 Improves and Optimizes Processes5.6. Step 5 Controls Ongoing Performance
6.1. Step 1 Defines Key Performance Indicators6.2. Step 2 Establishes a Measurement System6.3. Step 3 Deploys the Management Dashboard System6.4. Step 4 Improves and Optimizes Processes6.5. Step 5 Controls Ongoing Performance6.6. Case Study Summary
7.1. Benefits from Instrumenting Our Planet Are Enormous7.2. Growing Demand and Increased Scarcity of Resources7.3. Growth of Real-World Sensing7.4. Models for Managing Real-World Systems7.5. Applications of Models in an Instrumented World
8.1. Challenges on the Path to an Instrumented World8.2. Real World–Aware Systems and Interactive Models8.3. Examples of Instrumented World Systems8.4. Leading Toward the Future in an Instrumented World
9.1. Many Solutions Are Available or Developing9.2. Macro-Level Environmental Models9.3. Transformation Methodologies9.4. Diagnostic Tools9.5. Targeted Point Solutions for Alternative Energy Production9.6. Targeted Point Solutions for Efficiency and Resource Management
10.1. The Imperative for Change Will Continue and Strengthen10.2. The Role of Government Will Grow and Align Globally10.3. Environmental Intelligence Will Integrate with Traditional Operations10.4. Businesses That Master Green Strategy Will Win in the Marketplace

Content preview from Drive Growth Through Sustainable Business Practices (Collection)

Individuals Interviewed for This Book

I am grateful for all the wonderful insight and ideas of the following colleagues and friends who so generously gave their time, input, and wisdom to this project:

Aleen Bayard, principal, MarketZing, November 1, 2012

Ben Packard, former vice president of global responsibility, Starbucks Coffee Company, January 7, 2013

Bob Willard, author and speaker, Sustainability Advantage, January 23, 2013

Cecilia Utne, senior consultant in intercultural solutions, Shepell.fgi, January 23, 2013

Christie Manning, visiting assistant professor of environmental studies, Macalester College, February 8, 2013

Claudia Capitini, former sustainability maven, Eco-Products, September 17, 2012

Dave Low, director of sustainability ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.

Start your free trial

Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy

Kevin Wilhelm, Bob Willard

Creating a Sustainable Organization: Approaches for Enhancing Corporate Value Through Sustainability

Peter A. Soyka

Corporate Sustainability: Integrating Performance and Reporting

Ann Brockett, Zabihollah Rezaee

Making Sustainability Stick: The Blueprint for Successful Implementation

Kevin Wilhelm

Publisher Resources

ISBN: 9780133480658