Skip to Content
Drive Growth Through Sustainable Business Practices (Collection)
book

Drive Growth Through Sustainable Business Practices (Collection)

by Kevin Wilhelm, Peter A. Soyka, Eric Olson
December 2013
Intermediate to advanced
993 pages
25h 43m
English
Pearson
Content preview from Drive Growth Through Sustainable Business Practices (Collection)

10. Institutionalizing Sustainability

To make sustainability stick, you must embed it into the fabric of your company. This means that it must be institutionalized into your recognition and rewards system, into job descriptions, evaluation procedures, compensation, and benefit packages. This takes time and commitment, and it is often the most difficult aspect of sustainability implementation, which is why so few companies have actually been successful. These are essential requirements, however, because you need to provide the carrot, stick, and processes for institutionalizing sustainability for the long term.

Job Descriptions and Onboarding

If you want to make sustainability part of the culture, the first step is to include it in people’s job ...

Become an O’Reilly member and get unlimited access to this title plus top books and audiobooks from O’Reilly and nearly 200 top publishers, thousands of courses curated by job role, 150+ live events each month,
and much more.
Start your free trial

You might also like

Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy

Return on Sustainability: How Business Can Increase Profitability and Address Climate Change in an Uncertain Economy

Kevin Wilhelm, Bob Willard

Publisher Resources

ISBN: 9780133480658