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Erfolgreiche PR- und Unternehmenstexte
book

Erfolgreiche PR- und Unternehmenstexte

by Susanne Diehm, Jutta Michaud
May 2014
Beginner to intermediate
168 pages
3h 58m
German
mitp Verlag
Content preview from Erfolgreiche PR- und Unternehmenstexte

Kapitel 3: Ihre virtuelle Visitenkarte

3.1  Die Unternehmenswebsite

Was tun Sie, wenn Sie auf der Suche nach Informationen zu einer Dienstleistung oder einem Unternehmen sind? Genau: Sie schauen, was das Internet zu bieten hat. Ohne Website geht heute nichts mehr, weder im nationalen und schon gar nicht im internationalen Wettbewerb. Wenn wir uns auf den folgenden Seiten mit Websites beschäftigen, dann lediglich unter dem Aspekt der Textgestaltung. Auf Programmierung, Layout und Suchmaschinenoptimierung (SEO) können wir an dieser Stelle leider nicht näher eingehen. Ihr Webadministrator wird Ihnen an dieser Stelle sicher weiterhelfen. ...

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Publisher Resources

ISBN: 9783826682155