Chapter 2. Setting Up the Foundations of Your Business

The more you act like a business, the more people will believe that you are a business. Very simply, as with anything in life, the more you say and do, the more real it becomes. It's very easy to say "I am an entrepreneur," but what you have to be is a successful entrepreneur, thinking like a true business mogul and making sure that you build your business in the right way from the ground up.

Strong foundations build a strong company. This chapter is all about getting the fundamentals right and, most importantly, setting off on the right foot with your understanding of freesourcing.

Ask yourself: Why am I starting the business? What kind of business do I want to start? What do I want to achieve ...

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