4 HOW GENERATIVE AI COULD DISRUPT CREATIVE WORK
by David De Cremer, Nicola Morini Bianzino, and Ben Falk
The “creator economy” is currently valued at around $14 billion per year. Enabled by new digital channels, independent writers, podcasters, artists, and musicians can connect with audiences directly to make their own incomes. Internet platforms such as Substack, Flipboard, and Steemit enable individuals not only to create content but also to become independent producers and brand managers of their work. While many kinds of work were being disrupted by new technologies, these platforms offered people new ways to make a living through human creativity.
In the face of technological change, creativity is often held up as a uniquely human ...
Get Generative AI: The Insights You Need from Harvard Business Review now with the O’Reilly learning platform.
O’Reilly members experience books, live events, courses curated by job role, and more from O’Reilly and nearly 200 top publishers.
