RECOMMENDED READING
4AD › 301
Vaughan Oliver: Visceral Pleasures, by Rick Poynor and Vaughan Oliver, Booth-Clibborn Editions, 2000
ABSOLUT › 307
Absolut Book: The Absolut Vodka Advertising Story, by Richard W. Lewis, Journey Editions, 1996
Absolut: Biography of a Bottle, by Carl Hamilton, Texere, 2002
AICHER, OTL › 166
Otl Aicher, by Markus Rathgeb, Phaidon, 2007
BASEL SCHOOL OF DESIGN › 128
Swiss Graphic Design: The Origins and Growth of an International Style, 1920–1965, by Richard Hollis, Yale University Press, 2006
Graphic Design Manual: Principles and Practice, by Armin Hofmann, Arthur Niggli, 2001
The Road to Basel: Typographic Reflections by Students of the Typographer and Teacher Emil Ruder, by Helmut Schmid, Helmut Schmid Design, 199 ...
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