Book description
Unique insights and fresh perspectives on business growth and innovation
Growth is a priority for most businesses, but one that's elusive and difficult to achieve. But some companies do it well, delivering sustainable growth year after year. What makes those companies so special? And what can you and your business learn from them?
Growth Champions looks at 20 leading global organizations and identifies the key elements that drive their success. These growth champions include such companies as PepsiCo, Apple, Rolls Royce, Google, Audi, and P&G. While many share some common traits, they all take different paths to growth using different formulas to achieve it. Here, you'll learn how they formulate and execute strategies, motivate and engage people, build a growth culture, and develop and use distinctive competencies to stay ahead of the pack.
Table of contents
- Cover Page
- Title Page
- Copyright
- Contents
- About The Growth Agenda
- About the Contributors
- Introduction
- Part I: The Growth Agenda: The Changing Dynamics of Innovation
-
Part II: The Growth Champions
- CHAPTER 5: Nestlé and PepsiCo: Changing food and drink for the better
- CHAPTER 6: Audi and Samsung Electronics: Design as the growth driver
- CHAPTER 7: Reckitt Benckiser and Procter & Gamble: Making the most of insight
- CHAPTER 8: Starwood Hotels and Inditex
- CHAPTER 9: Amazon and Google
- CHAPTER 10: Narayana Hrudayalaya and Novo Nordisk
- CHAPTER 11: Rolls-Royce and ARM
- CHAPTER 12: BASF and Shell
- CHAPTER 13: Tata and Bharti
- CHAPTER 14: LEGO and Apple
- Part III: The Growth Challenge: Lessons for the Future
- Resources and References
- Appendix – Key Data for the Growth Champions
- Contributor Credits
- Index
Product information
- Title: Growth Champions: The Battle for Sustained Innovation Leadership
- Author(s):
- Release date: April 2012
- Publisher(s): Wiley
- ISBN: 9781119954132
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