April 2021
Intermediate to advanced
240 pages
5h 19m
English
Content preview from Influential Internal Communication
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Understanding people
We have covered the importance of understanding organizations and we touched on the fact that organizations exist because of people and assets. When we look at the history of humans, we know that Homo sapiens are the only humans able to create/comprehend myth and legend. We are not literal. We can talk about ‘the majestic elephants’, not just an elephant. We can make up stories and our imagination is incredibly powerful. We have created an entire legal system that doesn’t physically exist – it’s a set of rules and beliefs that we all abide by to enable us to operate as a society.
So when it comes to removing the chaos and ensuring communication supports the effectiveness of the organization, you have to understand people ...
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I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.