April 2015
Beginner
312 pages
12h 12m
English
Content preview from International Business, 2nd Edition
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13
INTERNATIONAL ORGANIZATION STRUCTURE AND DESIGN
LEARNING OBJECTIVES
After reading this chapter, you should be able to:
- Understand the evolution of organizational structures for a globalizing firm
- Enumerate the basic characteristics of a global product structure, a global area structure, a matrix structure, and a transnational network structure
- List the determinants of a firm’s choice of organizational structure
A CENTURY OF CHANGE
ITC Limited was founded in 1910 as the Imperial Tobacco Company of India, a British-owned firm. The past century has witnessed its evolution from being a single-product company to one of the largest multi-business corporate enterprises in India, with a turnover of around USD 6 billion. Its diversified business ...
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I wanted to learn C and C++, but it didn't click for me until I picked up an O'Reilly book. When I went on the O’Reilly platform, I was astonished to find all the books there, plus live events and sandboxes so you could play around with the technology.Addison B.
I’ve been on the O’Reilly platform for more than eight years. I use a couple of learning platforms, but I'm on O'Reilly more than anybody else. When you're there, you start learning. I'm never disappointed.Amir M.
I'm always learning. So when I got on to O'Reilly, I was like a kid in a candy store. There are playlists. There are answers. There's on-demand training. It's worth its weight in gold, in terms of what it allows me to do.