Brilliant Stupid Ideas/Designing the Right Business Model for You
“Choose a job you love, and you will never have to work a day in your life.”
ANONYMOUS
often mistakenly attributed to Confucius
There are many really stupid ideas that wind up being brilliant, if you can implement them.
If I had told you in the early seventies that I had a plan to sell bottled water to people, even though water is already free and you can get as much of it as you want by simply turning on your faucet, you probably would have laughed.
You probably would have been equally unimpressed if I told you that I wanted to get people to pay good money for Pet Rocks, even though you can walk down any street, bend over and pick up a rock, and start treating it as a pet, ...
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