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Producing Animation, 2nd Edition, 2nd Edition

Book Description

You have a useful library of books covering the tools, techniques and aesthetics of animation, but you've been asked to put your production and creative skills to the test to produce a theatrical feature film or to deliver 52 episodes of a television series with only 18 months in the schedule.

Producing Animation is your answer. Written by Catherine Winder and Zahra Dowlatabadi and edited by Tracey Miller-Zarneke, Producing Animation is a comprehensive guide to the production industry. Already a relied upon resource by professionals and students alike, this book covers the process from script to screen while defining the role of the producer at each phase. The second edition features new content such as sidebars on key topics from industry experts, discussions on CG, 2D and stereoscopic production processes, and an overview on marketing and distributing your project. The companion website provides access to sample tables, templates and workflow outlines for CG and 2D animation production.

Table of Contents

  1. Cover
  2. Producing Animation
  3. Full Title
  4. Copyright
  5. Contents
  6. Acknowledgemts
  7. Foreword
  8. Chapter1 Introduction
    1. Commonly Asked Questions about Producing Animation
  9. Chapter2 The Animation Producer
    1. What Is an Animation Producer?
    2. What Makes a Good Animation Producer?
    3. The Producer’s Thinking Map
  10. Chapter3 How to Identify and Sell Projects
    1. Spotting the Idea
    2. Defining the Format and Target Audience
    3. Identifying the Buyer
    4. Developing Pitch Material
    5. Hiring Representation
    6. Entering Negotiations
  11. Chapter4 The Core Team
    1. An Overview of the Core Team
    2. The Role of the Director
    3. Visual Effects Supervisor
    4. Production Designer/Art Director
    5. Visual Development Artists
    6. Stereoscopic Supervisor
    7. Recruiting
    8. Legal and Business Affairs Department(s)
    9. Human Resources
    10. Production Accounting
    11. Training
    12. The Technology Department
  12. Chapter5 The Development Process
    1. Development Process Overview
    2. The Role of the Producer During Development
    3. The Writing Process
    4. Visual Development
    5. Conclusion
  13. Chapter6 The Production Plan
    1. Production Plan Overview
    2. List of Assumptions
    3. Production Methodology
    4. Building the Budget
  14. Chapter 7 The Production Team
    1. The Role of the Producer in Structuring the Production Team
    2. The Production Management Crew
    3. Subcontractors
  15. Chapter8 Pre-production
    1. The Role of the Producer During the Pre-production Phase
    2. Design and Art Direction
    3. Asset Production
    4. The Voice Track
    5. Storyboarding
    6. Preparing a Shipment: Checking and Route Sheets
    7. Songs
    8. Title Sequence and End Credits
  16. Chapter9 Production
    1. The Role of the Producer During the Production Phase
    2. Production Processes and Procedures
    3. CG Production
    4. 2D Production
  17. Chapter10 Post-production
    1. The Role of the Producer During the Post-production Phase
    2. The Post-production Process
    3. Music
    4. Audio Post-production
    5. Picture Post-production
    6. Final Delivery
  18. Chapter11 Tracking Production
    1. The Importance of Tracking
    2. Master Scheduling
    3. Development Tracking
    4. Talking Beyond the Tracking
    5. Artwork for Ancillary Groups
    6. Archiving of Digital Content
  19. Chapter12 Distribution, Marketing, Licensing, and More
    1. Distribution
    2. Prints and Advertising
    3. Animation Festivals
    4. Marketing
    5. Trailers/Teasers
    6. Publicity
    7. Online Presence
    8. Promotional Partnerships
    9. Other Items to Consider
    10. Happily Ever After
  20. Appendix
  21. Index