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Producing for TV and New Media, 2nd Edition by Cathrine Kellison

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CHAPTER

1What Does a TV Producer Really Do?

The definition of a producer: An idealist, a realist, a practical dreamer, a sophisticated gambler, and a stage-struck child.

Oscar Hammerstein

THIS CHAPTER'S TALKING POINTS

I. The Producer's Domain
II. Defining a TV and New Media Producer
III. The Many Roles of a Producer
IV. Producers’ Titles and Job Descriptions
V. The Need for People Skills

I. THE PRODUCER'S DOMAIN

Television has affected—and reflected—the culture of global communications for over a half-century. And now, the explosion of new media shows every sign of having a similar impact, as it bursts onto the scene with innovative possibilities and real challenges. Even the very word itself, “television,” takes on new meaning. ...

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