74 Project Identication
your thoughts in front of these executives. You tried to make a difference.
That says a great deal about you. Move on to your next great idea.
However, if you remain convinced your idea is sound, stay with it.
With the reasons for rejection in mind, reexamine each of the Initiative
Proposal topics. You may nd that you failed to fully communicate critical
pieces of information. The review process may help you discover all new
paths of thought.
13.10 Final Thoughts
Business history is awash with stories of rejection that turned into tri-
umph. In 1907, Jim Casey and his partners founded American Messenger
Company, a Seattle-based message delivery service. By 1942, Casey
believed it was time to expand his operation and ...